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11850 Press Centre

Latest News Release Date
The Boys Are Back in Town!

Just like all the greats – Take That, Boyzone and Britney – 118 & 50 are back by popular demand! The new campaign shows the original 118 & 50 – in their old-school tracksuits, crazy ginger hair and taches – showing off their niftiness in a selection of creative 10 second TV ads which is due to go on air on the 26th April. Full Story...

22/04/2010

11850 Secures Timecheck Sponsorship in Today FM!

11850 Directory Enquiries, Ireland’s original independent directory enquiry service is pleased to announce that they are the new official sponsors of ‘Timechecks’ on Today FM, effective from the 1st March. Full Story...

23/02/2010

It’s Official George Clooney is Ireland’s Best Loved Sugar Daddy, According to a Valentine Survey carried out by 11850!

According to a survey by 11850, Ireland’s original independent directory enquiry service, Caroline Morahan is Ireland’s hottest commodity when it comes to attractive women. When asked if they could request the number of one Irish celebrity to ask out on a Valentine’s date, and if they’re lucky wake up beside them, 33% of Irish men said they would request Caroline’s number from 11850. Coming in a joined second favourite were TV presenter Sharon Ni Bheolain and model Rosanna Davidson. Full Story...

11/02/2010

Christmas Spending in Full Swing, According to 11850 Call Variance Report

Although Ireland is in the midst of a recession, with many cutting their spending on basic necessity items, and with the 2010 Budget looming, it appears the nation is not planning on curbing spending over the Christmas period. Statistics from 11850’s October call variance report suggests that festive spending is already in full swing and may even be up on 2008 figures. Full Story...

01/12/2009

Warning! Recession May Seriously Improve Your Health - According to 11850’s August Call Variance Report

According to the August call variance report released by 11850, Ireland’s original independent directory enquiry service, the recession may have come as a blessing in disguise for all tummies and torsos. Full Story...

01/10/2009

Unique advertising partnership between TV3 and 11850 proves successful

Following a unique advertising partnership with TV3, 11850 are pleased to announce the success of this groundbreaking approach to innovative media buying. Full Story...

30/08/2009

The Irish Have Become More Creative and Much More Thrifty!

A recent report issued by 11850 shows requests for numbers regarding creative pursuits seeing great increases Full Story...

29/07/2009

Susan Branchflower Appointed Chief Executive Officer of 11850 Directory Enquiries

11850 Directory Enquiries, Ireland’s independent directory enquiry service, has announced the appointment of Susan Branchflower as Chief Executive Officer of 11850. Full Story...

28/06/2009

The 11850 Report March ‘09

11850, one of Ireland’s most dialled numbers, completed a straight like for like comparison of call volume changes between corresponding periods eliminating seasonal effects to give an objective and compelling statistical measure for consumer sentiment, activity and influences bearing on the Irish economy. Download PDF

13/04/2009

Live TV Ad

History was made last night when RTÉ and Directory Enquiries number 118 50 transmitted the first live ad to air in Ireland. Full Story...

18/11/2008

118 50 and RTÉ to Air First Ever Live Commercial in Ireland

Directory Enquiries number, 118 50 and RTÉ today announced they are to air the first ever live commercial in Ireland and the first ever live ad to be simulcast across TV, radio and online in any country in Europe. Full Story...

18/11/2008

The Countdown begins to FIRST EVER live ad to be broadcast in Ireland!

Directory Enquiries number, 118 50 and RTÉ are to air the first ever live commercial in Ireland and the first ever live ad to be simulcast across TV, radio and online in any country in Europe. Full Story...

13/11/2008

118 50 Urges Mobile Users To Practise Safe Text

118 50, the ‘nifty’ directory enquiries number has called on Irish mobile users to practise Safe Text. With 240 texts sent per second in Ireland and text related injuries on the increase, 118 50 has launched a campaign to advise people on how to text safely. Full Story...

23/06/2008

118 50 Rings in the New Year with A Nifty New Ad Campaign

118 50, the ‘nifty’ directory enquiries number, today rang in the new year with details of its new advertising campaign, launched on the slopes in Serre Chevalier. Full Story...

06/01/2008

118 50 Aims to be the First to Launch Directory Enquiries by Text

118 50, the ‘nifty’ directory enquiries number announced the launch of the first text directory enquiries service on the Irish market. Full Story...

01/01/2008

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Press Enquiries

Media contacts: Heneghan PR
Nigel Heneghan / Louise McNamee
Telephone: + 353 (0) 1 660 7395
Email: info@11850.ie